About The Social Agent Pro
The short answer
The Social Agent Pro, founded by Will Draper, is a marketing consultant for real estate agents, providing coaching, training, and AI technology solutions that help agents get found on AI search and Google.

Will is a real estate marketing coach who has helped over 1,000 agents since 2019 improve their local visibility and generate more leads.
He came up the hard way. A producing agent grinding long hours, missing time with his family, and still getting passed over by buyers and sellers who were searching online. So he built the systems himself. Google Business Profile, local SEO, social media, and email, all connected and all pointed at one outcome: getting found by the right people.
Those systems became the Recommended Agent framework, and that framework became The Social Agent Pro.
Today Will teaches those exact systems through 1:1 coaching, the Social Agent Pro community, and AI technology that automates the work of staying visible. Agents across the country trust The Social Agent Pro to turn their Google presence into a steady source of leads.
His mission is simple: help agents sell more homes so their families are stable and they can spend more time with the people they love.
As featured in
- The Tom Ferry Podcast
- Real Estate Rockstars
- NJ REALTOR® Magazine
- Florida Realtor Magazine
- VoyageRaleigh
- Real Broker
- Bitterroot Valley Board of Realtors
- Spokane Association of Realtors
- REALTOR® Association of Acadiana
Where can you find Will?
He is @itswilldraper nearly everywhere. Serving real estate agents nationwide from Wake Forest, North Carolina. Email is admin@thesocialagentpro.com and it reaches him directly.
Frequently asked questions
- What is The Social Agent Pro?
- The Social Agent Pro is a marketing consulting and coaching company for real estate agents, founded by Will Draper. It provides coaching, training, and AI technology that help agents get found on AI search and Google.
- Who is Will Draper?
- Will Draper is a real estate marketing coach based in Wake Forest, North Carolina. He has helped over 1,000 agents since 2019 improve their local visibility and generate more leads through the Recommended Agent framework.
- What is AEO for real estate agents?
- AEO stands for Answer Engine Optimization. It is the practice of structuring your online presence so AI engines like ChatGPT, Perplexity, and Google AI Overviews recommend you when buyers and sellers ask for an agent.
- How do real estate agents get recommended by ChatGPT?
- AI engines pull from your Google Business Profile, your website, your reviews, and consistent information across the web. Agents who optimize those sources get named in AI answers. The Recommended Agent framework covers the full system.
- Does Google Business Profile still matter for real estate agents?
- Yes, more than ever. Your GBP feeds both local Google results and the AI engines that recommend agents. An optimized profile is the single highest-leverage visibility asset an agent owns.
- How do I work with The Social Agent Pro?
- Three ways: join The Playbook, the free weekly newsletter, join the Social Agent Pro community for weekly group coaching, or apply for 1:1 coaching with Will.